Be positive.
Be present.
Be collaborative.
Surround yourself with big hearts. Make the work meaningful to people - because people hold more power than any media channel. Push what’s possible, because some days magic really does happen. These are few things I’ve learnt as a creative leader.
And below are things I’ve accomplished as one:
Launched Xbox One, Samsung Galaxy Z phones and Galaxy Watches, globally.
Was the first to merge 360 and VR into one ultimate driving experience.
Built two teams of cancer survivors to play each at the Final Four.
Led global accounts at CP+B and Ogilvy, New York, as well as lead Creative departments at McCann, Sydney and Head of Art Ogilvy, Sydney.
Part of New Biz teams that won US and Global business including: Audi, Verizon, Infiniti, American Airlines and Audible.
Along the way I have been lucky enough to work with and learn from some of the smartest minds in advertising like David Droga, Andrew Keller, Chris Beresford-Hill and Rob Reilly.
I’ve done this across three continents and four cities including Sydney, Singapore, Boulder and New York. My work has been recognized at every major award show and, I have judged some of them too.
And when and say ‘I’, I mean ‘we’. I could not have done any of this without the clients and colleagues I’ve partnered with over the many years.
Currently I serve as ECD at Ogilvy New York where I lead the Verizon Business account.
AWARDS + RECOGNITION
REFERENCES
Andrew Keller
Chief Creative Officer, WPP Open X
Rob Reilly
Global Chief Creative Officer, WPP
Allyson Witherspoon
Global Chief Marketing Officer, NIssan
Steve Erich
Founder / Managing Director at Erich & Kallman
AWARDS + RECOGNITION
ANDY AWARD
Gold Award Idea: GM “No Way Norway”
ADFEST (Asia Pacific Advertising Festival)
Bronze Award Print Campaign:
Mercedes-Benz “Alley, Tree, Night”
Bronze Award Print Single: Mercedes-Benz
Finalist Print Single: Mercedes-Benz “Tree”
Finalist Print Single: Mercedes-Benz “Night”
Bronze Film Craft: MasterCard "Birds of Tokyo"
AWARD (Australia Writers & Art Directors)
Bronze Award Print: KFC "Ned Kelly"
AICP
Advertising Excellence/Campaign Shortlist: GM “No Way Norway”
Humor Shortlist: GM “No Way Norway”
CANNES LION
Finalist Film: MasterCard “Favorite Things”
Finalist Media: MasterCard “Priceless Search”
Finalist Direct: Parkinson's Shake It Up Charity "Tables"
CAXTONS
Finalist: KFC "Ned Kelly"
CLIO AWARDS
Finalist: GM “No Way Norway”
COMMUNICATION ARTS ILLUSTRATION ANNUAL
Illustration: MasterCard “7 Wonders”
CRESTA AWARDS
Finalist Print Campaign: MasterCard “Baby, Newspaper, Park”
D&AD
Shortlist / Impact / Advertising / Brands: GM “No Way Norway”
D SHOW
Best of Show: GM “No Way Norway”
Best Moving Picture: GM “No Way Norway”
Best Branded Entertainment: GM “No Way Norway”
EPICA
Gold: GM “No Way Norway”
FWA
Mobile of the day: INFINITI “Drivers Seat”
GRAPHIS ADVERTISING ANNUAL
Platinum Video-Travel: American Airlines "World's Greatest Flyers'"
Platinum Print-Travel: American Airlines "Shadows"
Gold Video-Travel: American Airlines "The Bonnie Award"
Gold TV-Film Automotive: Infiniti "Vacation"
Silver TV-Video Automotive: Infiniti "Legacy"
Finalist Print: Bars & Clubs Magazine “Bikini”
Finalist Print: Bars & Clubs Magazine “Cactus Prick”
GRAPHIS DESIGN ANNUAL
Gold Branding: American Airlines "Shadows"
Gold OOH: American Airlines "Shadows"
GRAPHIS POSTER ANNUAL
Gold: American Airlines
KINSALE SHARK AWARDS
Bronze Promo Print Campaign: MasterCard “Looking Harder”
Finalist Print: MasterCard “Newspaper”
Finalist Print: MasterCard “Central Park”
Finalist Print Campaign: MasterCard “Cachet”
Finalist Integrated Campaign: MasterCard “Search for Priceless”
LONDON INTERNATIONALS
Gold Print Single: MasterCard “Baby”
Silver Print Single: MasterCard “Newspaper”
Finalist Print: Bars & Clubs Magazine “Bikini”
MPA KELLY AWARDS
Best Integrated Campaign: MasterCard “Priceless Search”.
Finalist Print Campaign: MasterCard “Baby, Newspaper, Park”
MIDAS AWARDS
The Grand Midas, Special Effects: MasterCard “Shopping”.
Gold, Integrated Campaign: MasterCard “The Joy of Giving”.
Gold, Corporate Identity: MasterCard “Heart of Commerce”.
Gold, Graphic Design: MasterCard “Heart of Commerce”.
Gold, Animation: MasterCard “Just a piece of Plastic”.
Gold, Pre-Printed Magazine Insert: MasterCard “Priceless Search”.
Silver, TV Commercial: MasterCard “Priceless Search Studious Pupil”.
Silver, Animation: MasterCard “Priceless Search 7 Wonders”.
Finalist: MasterCard “Priceless Search Studious Pupil”.
Finalist Best Magazine Advertisement: MasterCard “Puppy”.
MOBIUS ADVERTISING AWARDS
Gold: Magazine Campaign: Bars & Clubs Magazine “Bikini, Cactus, Bee Sting”
NEW YORK FESTIVALS
Silver TV/Cin Computer Animation: MasterCard “Just a piece of plastic”
Finalist TV/Cin Copywritting: MasterCard “Just a piece of plastic”
Finalist Illustration: MasterCard “Heart of Commerce”
Finalist Print Single: MasterCard “Newspaper”
Finalist Illustration: MasterCard “7 Wonders / Priceless Search”
Finalist Outdoor: Ambient: Products & Services: American Airlines “The Bonnie Award”
OBIE AWARDS
Gold: American Airlines "Shadows" Hong Kong
ONE SHOW
Merit Award: TV & VOD Video Varying Length. GM “No Way Norway”
Merit Award: Online Films & Video Varying Length Series. GM “No Way Norway”
Merit Award: TV & VOD Long Form. GM “No Way Norway”: 60
Merit Award: Online Films & Video Long Form. GM “No Way Norway”: 90
Merit Award: Integrated. Brand Transformation. GM “Everybody In”
Merit Award: PR: American Airlines "The Bonnie Award"
Merit Award: UPS “Shorts”
Merit Award: UPS “Breadbox”
Shortlist: Innovation in Film GM “No Way Norway”
Shortlist: Innovation in Lockdown GM “No Way Norway”
Shortlist: Creative Effectiveness. Consumer Brand. GM “Everybody In”
Shortlist: Integrated. Innovation in Integrated. GM “Everybody In”
Shortlist: Integrated. Integrated Branding Campaign. GM “Everybody In”
Shortlist: Sustainable Development Pencil. GM “Everybody In”
Shortlist: Green Pencil. GM “Everybody
SHORTY AWARDS
Best use of Virtual Reality. Finalist: Infiniti Drivers Seat VR Experience
Best use of Youtube. Nominee: Infiniti Drivers Seat VR Experience
SPIKES ASIA
Bronze Film: MasterCard “Witnessing History. South Africa”
Bronze Film: MasterCard “Witnessing History. New Zealand”
Bronze Film: MasterCard “Witnessing History. Samoa”
Bronze Craft/Direction: MasterCard “Witnessing History. South Africa”
EXPERIENCE
Ogilvy, New York
Executive Creative Director
Feb 2021 - Present
2023 - Present / Verizon Business
2022 - 2023 / Audi USA
2021 - 2023 / Samsung Global / Galaxy Brand / Galaxy Foldable phones
Freelance Creative
June 2020 - Feb 2021 / McCann - GM Super Bowl
mcgarrybowen, New York
Global Executive Creative Director
Sept 2017 - June 2020
ECD 2018 - 2020 / Verizon / Audible
Global ECD 2017 - 2018 / American Express
Crispin Porter + Bogusky, Boulder
VP / Global Executive Creative Director
May 2013 - June 2017
ECD 2014 - 2017 / American Airlines / Infiniti
CD 2013 -2014 / Kraft Mac & Cheese /
Xbox One / Bing Social
Ogilvy, Sydney
Head of Art
Jan 2012 - Apr 2013
Head of Art across all accounts / Coca Cola /
Vodafone / KFC / American Express / Qantas /
Australian Rugby Union / Transport for New South Wales
GCD / KFC / Transport for New South Wales
McCann, Sydney
Executive Creative Director
Head of Creative Dept. / ECD on all accounts /
MasterCard / Cereal Partners / Xbox /
Bushells Tea / Bradford Solar / Cure Cancer /
Midas / Lego
1 year
McCann, New York
SVP Group Creative Director
MasterCard / AdCouncil / Black and Decker /
Chex Mix
5 years
Batey Red Cell, Singapore
Regional Creative Director South East Asia / Mercedes-Benz
Global Creative Director / Singapore Airlines
1 year
Deutsch, New York
Associate Creative Director / Bank of America
2 years
Ammirati Puris Lintas
Senior Art Director / UPS / Burger King / Compaq / RCA
1 year
OMON, Sydney
Art Director / Natural Gas / Volvo / Australian Dairy Board /
Schwarzkopf / Sensodyne / Polident / Vittoria Coffee /
Blue Cow Mountain Ski Resort
5 years
EDUCATION
University of Technology, Sydney
B. Design